You might wonder whether double-barrel loading of keywords is helpful. Marketing managers associations indicate that listing a particular keyword more than once could boost you to a higher position on the candidate match list, yet caution that an electronic exaggeration or manipulation of your skills could work against you once the element of human interaction enters the picture.
Remember don’t overlook geographic marketing keywords. If a recruiter is searching for someone in New York’s Journal Square and your home is in “Hoboken” rather than “Jersey City,” add the appropriate terms. For instance, “Hoboken, NJ 07030—Journal Square/Jersey City area”.
Use different combinations of the keywords
You need to give careful thought to the word ingredients you use; however, virtually all of these marketing and project management resume keywords are simple, straightforward extractions from position announcements. You can take some comfort in understanding that human resources professionals want to fill open positions and will often perform multiple searches with different combinations of keywords to compile a strong candidate pool.
Marketing / Project Management Resume Keywords & phrases:
Example: Abbreviated time to complete process by 20 percent without sacrificing quality of service
Example: Abolished burdensome reporting requirements
Example: Accepted additional responsibility for implementing new system
Example: Accommodated a 25 percent increase in workload without need for additional staff
Example: Accomplished project ahead of schedule
Example: Acted as manager’s representative in matters relating to policy administration
Example: Adapted national program to better meet local demographic needs.
Example: Adhered to strict clinical protocols
Example: Adjusted staffing schedule to meet fluctuating seasonal demands.
Example: Administered operations for contract compliance
Example: Admitted patients and served as primary contact for new “meet-a-customer, keep-a-
Example: Advised team of performance expectations and measurement standards.
Example: Aided in office reorganization that boosted productivity 10 percent.
Example: Alerted employees to changes in project priorities.
Example: Altered work-flow processes to reduce “holdovers.”
Example: Amended text of contracts to clarify buyer and seller responsibilities.
Example: Appointed to cross-functional task force to solve specific problem.
Example: Approved and expedited requests for material.
Example: Arranged details for speaker programs (facilities, registration, food and beverages, publicity, volunteers).
Example: Arrived at conclusions based on thorough research and analysis.
Example: Attacked “difficult” projects that had been abandoned by former incumbents.
Example: Authorized purchase requests for all 14 branch departments and two satellite offices.
Example: Bid on new projects that were lucrative to the company.
Example: Bored through slow-moving approval process with county, obtaining project permits in half the normal time.
Example: Calmed employee concerns about proposed reorganization and maintained productivity throughout change.
Example: Carried the bulk of responsibility, generating 40 percent of workload among five-member team.
Example: Caused long-standing issues to be resolved through open dialogue and conflict-resolution exercises.
Example: Chaired committee that explored new compensation structure and incentive program.
Example: Changed operation from outmoded paper system to electronic system.
Example: Checked paperwork for accuracy and completeness.
Example: Chose interiors and furnishings for new office.
Example: Circumvented red tape to move project forward.
Example: Classified material by date and category.
Example: Cleaned up filing backlog.
Example: Cleared personnel for assignments.
Example: Commenced work on complex, two-year project.
Example: Complied with federal and state regulations.
Example: Confirmed and expedited orders.
Example: Consolidated four operations in Vermont and Colorado into a centralized unit.
Example: Continued department’s ranking as most productive among 12 branches, generating average billable rate of 92.9 percent.
Example: Coordinated multidisciplinary team in meeting all project benchmarks.
Example: Corrected processes to eliminate downtime.
Example: Counseled probationary employees on methods to improve work performance.
Example: Delegated assignments to technical and administrative teams.
Example: Designated team leaders for new reengineering effort.
Example: Detailed performance expectations to subordinates.
Example: Dispatched drivers to expedite deliveries and maximize backhauls.
Example: Disseminated directives from corporate office and interpreted policy to employees.
Example: Divided departmental responsibilities to better distribute workload.
Example: Documented baseline measurements to provide historical data.
Example: Enforced corporate policy to improve productivity.
Example: Enhanced systems already in place to boost efficiency.
Example: Enlisted the aid of marketing and sales to better understand customer needs.
Example: Enrolled new customers in program.
Example: Ensured compliance with federal and state regulations.
Example: Entered data on computer system and generated reports.
Example: Examined summary data and made recommendations.
Example: Extended life of equipment through proper maintenance and service.
Example: Fabricated models using CNC equipment.
Example: Facilitated weekly employee meetings.
Example: Fashioned new model to support paperless work environment.
Example: Filed documents with state and regulatory agencies.
Example: Followed clinical protocols.
Example: Formed alliance with key vendor and provided onsite office space for vendor partnership program.
Example: Forwarded orders to order processing.
Example: Fulfilled contract requirements.
Example: Gathered, assembled, and analyzed monthly production data.
Example: Grouped employees into cross-disciplinary teams.
Example: Handled 20-percent increase in work volume.
Example: Held expenses below budget.
Example: Hurried key-account orders through manufacturing and distribution.
Example: Implemented program to improve productivity.
Example: Imported raw materials from European supplier at roughly half the cost.
Example: Incorporated customer-driven focus into all levels of organization.
Example: Integrated information systems unit with sales and production functions, focusing technical team on meeting needs of field sales staff and customers.
Example: Interpreted raw data into meaningful material for program planning.
Example: Invented device to speed file processing.
Example: Inventoried 10,000 SKUs using new computer software.
Example: Learned new software through independent study; served as resource to train other users.
Example: Maintained commercial and industrial properties.
Example: Marked materials for shipment.
Example: Measured and analyzed productivity.
Example: Modified program to meet needs of regional users.
Example: Molded inexperienced workers into competent professionals through intensive mentoring and staff-development initiative.
Example: Monitored progress, analyzed variances, and took corrective action.
Example: Moved proposal through committee to meet peak seasonal demands.
Example: Multiplied productivity as a result of technology and training initiatives.
Example: Notified customers of changes in pricing and delivery schedules.
Example: Obtained authorization from headquarters for new program.
Example: Omitted duplicative steps to improve departmental productivity.
Example: Operated full range of business-office equipment.
Example: Ordered business-office supplies.
Example: Organized office and warehouse space to accommodate 25-percent increase in volume.
Example: Outlined proposal for new system.
Example: Oversaw diverse, multilingual staff.
Example: Packaged products using computer-controlled machinery.
Example: Packed shipments for export.
Example: Pared reporting process to virtually half the original time.
Example: Perceived need for improved customer communications and helped design new program.
Example: Pioneered use of just-in-time purchasing program, a concept new to the medical industry.
Example: Placed candidates in job-appropriate summer internships.
Example: Prepared statistical and narrative reports for presentation to board of directors.
Example: Printed and distributed weekly reports to satellite offices.
Example: Prioritized projects and established timelines.
Example: Procured raw materials from domestic and overseas vendors.
Example: Produced full line of widget products.
Example: Proposed reorganization of department that was accepted by corporate and subsequently adopted nationwide.
Example: Provided management with weekly analysis of administration and operations.
Example: Received praise for leadership in chairing new quality-improvement committee.
Example: Recommended revisions to contracts based on statistical analysis.
Example: Recorded data for future use.
Example: Registered R&D products with patent office.
Example: Released new products.
Example: Relieved manager of administrative duties.
Example: Remained available for 24-hour, on-call status.
Example: Remodeled offices, including space plans, color and design theme, and furnishings.
Example: Reorganized office layout to maximize use of limited space—space planning accommodated a 20-percent increase in staff.
Example: Requested input from employees on issues.
Example: Retooled operations to equip frontline employees with greater information access.
Example: Revamped processes to meet fluctuating sales demands.
Example: Reviewed contracts and forms for accuracy and completeness.
Example: Revised policy and procedure manual, bringing it into compliance with current labor laws.
Example: Rotated stock on regular basis to eliminate perishable loss.
Example: Scanned documents and loaded information into database.
Example: Scheduled meetings using e-mail and calendaring programs.
Example: Screened applicant résumés for required skills and experience.
Example: Sequenced work flow to better fit with layout of production machinery.
Example: Set new standards for safety and accident prevention.
Example: Shipped goods via air and ground transportation.
Example: Shortened production cycle by more than 20 percent.
Example: Sourced new suppliers that provided quality raw materials at one-third the cost.
Example: Specified requirements for newly created position.
Example: Speeded processing of important documents.
Example: Studied plant productivity and identified areas for improvement.
Example: Submitted reports to management and corporate office.
Example: Supplied raw materials to production line.
Example: Supported management in the marketing function.
Example: Surveyed competitors and made note of each operation’s strengths and weaknesses.
Example: Tended daily administrative operations, freeing manager to concentrate on leadership responsibilities.
Example: Totaled daily sales by SKU for seven sales clerks.
Example: Tracked product movement through production, packaging, warehousing, and distribution.
Example: Typed correspondence, memos, reports, and proposals.
Example: Used advanced features of Microsoft Word to prepare lengthy reports.
Example: Validated continuing-education units for renewal of licenses and credentials.
Example: Verified pricing and extended invoices.